Social Media Marketing For Your Business
Did you know that more than 84% of B2B marketers use social media marketing in some form or another? In fact, social media marketing is one of the most effective marketing strategies for your business in this day and age. The latest statistics reveal that social marketing has a 100% lead to close rate when compared to outbound marketing strategies. Whether you run a start-up, small, medium or large-scale business, you have a lot to gain by implementing an effective social marketing strategy for your business. It will help in growing your brand, increasing the conversions, and the bottom line of your company over time. Here is what your business needs to know about social media marketing.
A well-placed social media post can make all the difference your business needs to grow itself. There have been many instances where a single link on Reddit drove over 20,000 visitors to websites within one week. A consistent and high-quality social media strategy can keep the visitors coming and improve your conversions in the long run. Why not take advantage of this strategy right now? If not, your competition will take advantage of the situation and ethically steal your traffic.
Google has already stated that social media is one of their ranking signals. In fact, a link from an authority social media site is like a vote of confidence in your website. The more social media links you have, the higher your website will rank. Hence, you should be taking advantage of social media to boosts your site's SEO. Social sites are some of the best tools to build a solid relationship with your visitors. Your visitor will easily convert into a lead with the right type of social media strategy. In fact, a customer prefers to do business with a site they trust. That is where relationship building comes in handy. There is no better way to build a solid relationship with your visitor than implementing an effective social media strategy for your business.
Users are more receptive to your message when you use Twitter, Facebook, and similar social sites. If you know the art of marketing your business without a heavy sales pitch, you can reap the maximum benefits from social media marketing. Your customers are less likely to see your post as an advertisement and more likely to hear what you have to say when you use social marketing for your business. On the other hand, social media ads are highly customizable compared to many other paid advertisements. You are able to target the customer by things like his/her location, industry, income, education level, and important geographic information. There is no other marketing strategy that will allow you such level of customizing. That is why you need to invest in social marketing without delay.
More than 84% of B2B marketers use social media in one form or another. In fact, it has a 100% lead-to-close rate when compared to other outbound marketing strategies. The above article provides information on what your business needs to know about social media marketing.